WeWork Labs Biz Dev Week: Negotiating to Close
About the Session
What is the mindset of winners? How do they approach negotiation? What does closing a deal really mean? This session explores 5 tactics of successful negotiation: Trust, Confidence, (Re)framing, Terms prioritization, and Time.
About the Mentor
Vessela Ignatova is WeWork Labs Manager in the UK. Before WeWork, she earned a London Business School MBA and focused on unlocking opportunities through securing product-market fit. She worked in marketing and strategy at blue chip and start up companies (including Uber and Nissan), and in Venture Capital in London.
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