E-Comm Bootcamp: Amazon Advertising
Driving Scalable Traffic through Amazon. As the #3 in the ad space, Amazon definitely deserves some attention if you’re selling a consumer product. We’ll break down the basics of Amazon ads. Then in the workshop, we’ll pull up the live campaigns for 2–3 companies and show a real-time analysis of the campaigns and make suggestions on how to improve performance.
About the Mentor:
Pedro Sostre is data-driven, tech-savvy, and passionate. He is the author of "Web Analytics for Dummies," and over the course of his career has worked with a multitude of organizations including the NFL, Cadillac, University of Alabama, Sonoma County, The Everglades Foundation, Black Helmet and others.
