Brand Identity Case Studies with Cody Min of Astronaut Monastery
Cody Min is an interdisciplinary creative and Founder of Astronaut Monastery, a brand design and creative production studio, focused on early stage ventures. He’s joining us to walk us through 3 Brand Identity Case Studies, pulling back the curtain on what it looks like to help a brand create a new voice or tweak an existing one.
Case Study 01: Defining the voice and visual identity for Kesha’s beauty line.
Case Study 02: Brand naming case study, and visual identity, for D2C brand, co-founded by Ellen DeGeneres and former head of digital at Tom Ford.
Case Study 03: Full visual identity and strategy for seed stage D2C dental-based startup, with key learnings on when you should hire an internal team.